AdsWizz Inc., the technology audio platform used by many radio stations to manage audio ads on their streaming services, has announced that Synthetic Voice Ads are available on its self-serve platform for small and mid-sized businesses (SMBs). Synthetic Voice Ads complements AdsWizz’s broader offering by delivering cost-effective solutions to advertisers, with a focus on lowering the barrier for entry into the world of audio advertising for SMBs.
A friction point in audio buying, especially for SMBs, is the lack of a self-service creative platform to quickly and easily launch customizable audio ads. Display advertising, by comparison, has long benefited from automated, self-service tools. The latest advancements can help unlock this growth in audio by removing this barrier to entry, encouraging new advertisers into the audio space and giving SMBs the opportunity to create and customize audio campaigns generated by AI.
The creative tool allows brands to select from a variety of artificial voices when creating an ad, with multiple voices to choose from. With Synthetic Voice Ads, it is easy to do unlimited retakes or script rewrites and still publish without delay.